Google Touts Alternative to Crumbling Third-Party Cookies

Google sent a shock wave through the advertising and publishing industries last year when it announced it planned to scrap third-party tracking cookies, which are an important tool for online marketers. Not to worry, the company announced Monday. It has a viable alternative in the wings. "FLoC" will be available for public testing with the March release of Chrome.

from TechNewsWorld https://ift.tt/39jj6w7

Comments

Manifesto Hatched to Close Gap Between Business and IT

The BizOps Coalition hopes to bridge the gap between technology investments and business outcomes through an effort called the BizOps Manifesto. The BizOps movement has gained traction with leading organizations, helping them to better align IT with business outcomes. But more needs to be done. That led to the Manifesto's creation. from TechNewsWorld https://ift.tt/35oXxXx

Fitbit Highlights Versatility in New $200 Smartwatch

Fitbit on Tuesday added a new smartwatch to its wearables line with a pricetag of $199.95. The Fitbit Versa, which will reach global retail outlets in next month, will be the lightest metal smartwatch in the U.S. market. It includes a new dashboard that simplifies the way health and fitness data is accessed on the device. Versa mixes health and fitness programs, such as 24/7 heart rate tracking, onscreen workouts and automatic sleep-stage tracking, with smart features like quick replies on Android and on-device music. from TechNewsWorld http://ift.tt/2GtiG5Y

Protecting Kids From Immersive Tech Could Lead to Over-Censorship

Attempts to protect children's safety in the two-dimensional realm of online social media could adversely impact the 3D world of augmented and virtual reality, according to a newly released report by a technology think tank. The post Protecting Kids From Immersive Tech Could Lead to Over-Censorship appeared first on TechNewsWorld . from TechNewsWorld https://ift.tt/iroRM6I

Tech news

Search This Blog